"He has shown that he just 'gets it' and is able to produce winning design concepts with real flair."
I'm an award winning graphic designer and art director, capturing attention through clever ideas and well crafted design.
Having spent 10 years working in top British creative agencies, the terms big idea, originality and craft have been instilled in me and lay at the centre of my thought process. I love what I do, so I constantly push myself to produce memorable, highly effective work for my clients.
Being independent doesn't mean I work alone; far from it. Different projects require different disciplines, which is why I collaborate with the industry's best copywriters, web developers, photographers and illustrators to produce work I’m utterly proud of.
I don't have a foosball table, a coffee machine, a receptionist called Linda or the costs that come with them; therefore I charge far less than a fancy creative agency, yet I still produce the same high standard of work that my background has taught me.
I've created full ad campaigns to award trophies, so I don’t like to put a limit on what I can do; however my expertise lies in brand design, advertising campaigns, website/digital design, packaging and exhibition design.
Through research and close communication I get to grips with your brief, understand your audience and review your competition, finding the best possible approach to your project.
The thought process begins. Exploring all avenues, I arrive at a set of unique ideas that fit the brief. I then take to the computer and start bringing the ideas to life ready for presenting.
After agreeing on the most effective route, I craft and polish the idea, exploring typefaces, colours and compositions to arrive at a final look and feel ready for its release.